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Map, Wyoming, Pictorial, Yellowstone National Park, Jo Mora, Vintage Print, 1931

$1,850

Jo Mora (1876-1947) (after)
Yellowstone
Jo Mora Maps, Carmel, California: 1931
Process print in black ink
25.5 x 20 inches, ruled border
27.75 x 22 inches, overall
$1,850

A pictorial map of Yellowstone National Park by Jo Mora. Numerous illustrations show locations of the parks geological features, roads, and visitor services buildings such as ranger stations, inns and campgrounds. The map is enlivened by Mora’s characteristically playful illustrations of park wildlife, people participating in park activities, and Native Americans in traditional garb. Notwithstanding the cartoony drawing style of the figures, the topography of the park with its hills and canyons is faithfully rendered as if viewed from the air. Locations are labeled with hand-lettered captions, some on illustrations of signposts. The map is dedicated to Horace M. Albright, Director of the U.S. National Park Service. This is the rare first edition, first state of this map; what may be considered a second edition or state was assigned in 1935 by Mora to Jack Ellis Haynes (1884–1962) for his tourist stores in Yellowstone National Park.

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Description

The map title is rendered as if a woven textile in the Native American manner, as are the narrow decorative bands left and right, which incorporate geometric designs and stylized buffalo, pronghorn antelope and deer skulls. Beneath the top is a humorous illustration of a frustrated motorist stuck behind a stagecoach, which is facing Native Americans, a fur trader and cowboys on horseback, alluding to the history of the area during the Westward Expansion in the 19th century. Bands of vertical illustrations have pictorial illustrations with literal depictions of the names of Yellowstone’s features, such as a horned devil working at a stove for “Devil’s Kitchen” and a figure of Medusa in toga and sandals for “Medusa Spring.” Along the bottom are cartoons panels that poke fun at tourist behavior. There is a compass rose lower left.

Joseph Jacinto “Jo” Mora was one of the foremost pictorial mapmakers of the 20th century. The year after he was born in Uruguay, his family moved to the United States, eventually settling in Boston. He attended the Art Students League in New York, and by his early 20s was working as a cartoonist and illustrator for Boston newspapers and children’s book publishers. He began taking trips to the American west and Mexico in the 1890s and relocated permanently to the West in 1903, spending three years living in Arizona, drawing and studying the Hopi and the Navajo cultures. In 1920 he moved to the Monterey Peninsula of California, where he spent the rest of his life in Pebble Beach and Carmel. Like many pictorial mapmakers, Mora had wide-ranging interests and a combination of talents as an artist proficient in many media, a cartographer, a historian and an author. Over a career spanning almost 50 years, Mora illustrated several books for children as well as books on California history, completed commissioned realist sculpture and murals, and made paintings in oil and watercolor. His most original and best known works, however, are his distinctive pictorial maps, which he referred to as “cartes.” These were mainly of California and include California’s Playground (1926), Monterey Peninsula (1927), The Seventeen Mile Drive (1927), California (1927), Grand Canyon (1931), Yosemite (1931), Yellowstone (1931), Ye Old Spanish Main (1933), Carmel-By-The-Sea (1942), Map of Los Angeles (1942) and a later version of California (1945). He also designed and illustrated the posters Indians of North America (1936) and The Evolution of the Cowboy (1933). According to art historian Mary Murray, it is in the pictorial maps that he created “an art form uniquely his own” that “exemplify the popular, entertaining, direct, and informative art at which Mora excelled.”

Dedication beneath title: “This carte is cordially dedicated to Horace M. Albright — Director U.S. National Park Service — with hopes that its humor may add whimsical seasoning to his splendid record in making glorious Yellowstone the facile pageant it is today. Jo Mora.”

Full publication information: © Jo. Mora 1931. The Jo Mora Maps, Carmel, California.

Condition: Generally very good, recently professionally cleaned and deacidified, also backed on Japanese tissue to repair a few short tears and scattered light creasing in outer margins, now with only light remaining toning, wear, handling,

References:

“About.” Jo Mora Trust. 2021. https://jomoratrust.com/about/ (7 June 2021).

Hornsby, Stephen J. Picturing America: The Golden Age of Pictorial Maps. Chicago: University of Chicago Press, 2017. pp. 28-31.

Additional information

Century

20th Century