Bayuk Philadelphia Hand Made Cigar
Advertising Poster: 1920s
Bayuk Philadelphia Hand Made Cigar
Bayuk Philadelphia Hand Made Cigar Bayuk Philadelphia Hand Made Cigar
Bayuk Philadelphia Hand Made Cigar
American: c. 1920s
Color process print monted to cardboard as issued
24.75 x 20 inches, image
26.25 x 22.5 inches, overall
$1,800

A large color promotional advertising poster for Bayuk Philadelphia Cigars, showing a smiling prosperous-looking man in a suit and tie with a cigar in his mouth and an open book in his hands. He is standing in a wood paneled room in front of a large globe and a window with a view of Philadelphia City Hall. It is printed on a glossy paper with a raised texture simulating oil on canvas, and mounted to cardboard, as issued. The logo is the one used on Bayuk cigar boxes from the mid 1920s (see Cigar History Museum pages in References below). The slicked back and parted hairstyle of the man is also consistent with that period.

Bayuk Cigars, Inc. was founded in Philadelphia in 1896 by three brothers, Sam, Max and Meyer Bayuk and was a major American cigar manufacturer throughout most of the 20th century, until going out of business in 1982. The company was called Bayuk Cigars, Inc. beginning in 1923. Their most popular brand during that period was the Philadelphia Perfecto; in fact it was so popular that imitators copied it; in 1931 the company successfully sued in New York State Supreme Court to prevent their competitors from using the words Philadelphia or Phillies without making the packaging distinctly different. The Phillies brand was eventually absorbed into what is now Altadis U.S.A., the country's largest cigar manufacturer.

Condition:  Generally very good, recently professionally cleaned and deacidified with some remaining light toning, wear, creasing.  Mounted to cardboard backing, as issued.

References:

Hyman, Tony. "Phillies Philadelphia Perfecto: Bayuk Cigars, Inc." Cigar History Museum. 9 October 2012. http://cigarhistory.info/Cigar_companies-brands/Phillies.html (8 April 2016).

Hyman, Tony. "Phillies Philadelphia Perfecto: Bayuk Cigars, Inc." Cigar History Museum. 9 October 2012. http://cigarhistory.info/Cigar_companies-brands/Phillies.html#4 (8 April 2016).

"Power Broker: Theo Folz, CEO, Altadis U.S.A., Inc." Smoke Magazine Online. Fall 2008. http://www.smokemag.com/0908/qa.htm (8 April 2016).


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